Boulder, CO is a small, highly networked city inhabited by active life-styled, serial entrepreneurs.

Lose the weight or lose
your money!

Lose It or Lose It helps you stay motivated by involving your friends and by wagering loads of money on your goal. 100% FREE if you make all 10 of your weekly weigh-in goals!

How does it work?

• 1 Purchase your plan

  Choose $/lb and lb/week to make the plan fit your budget and goals. Pay this money up-front and earn it back over 10 weeks. After purchasing, you can start your plan whenever you wish.

• 2 Choose accountability Friends

  Choose 2+ accountability friends to help keep you motivated for the 10 weeks. Your friends will be updated about your progress via email.

• 3 Weigh-in

  Get daily reminders via email or SMS and post your updates to your profile every week. Stay focused!

• 4 Earn your money back

  Earn your money back and be happy and healthy at the same time, how cool's that?

Learn more

So to speak.